“Once Upon a Cow” tells the simple but powerful parable of a wise teacher and his young disciple. During their travels, they visit a poor family whose only possession is a scrawny cow that provides just enough milk for them to survive, keeping them in a state of bare subsistence. To teach a dramatic lesson, the master pushes the cow off a cliff, much to the horror of his student.
Returning a year later, they find the family transformed. The small shack is now a beautiful home, and the family members are healthy, happy, and prosperous. The loss of their cow—their sole source of security and their biggest excuse—forced them to discover their hidden talents, creativity, and potential to achieve a better life.
The “cow” in the book is a metaphor for every excuse, bad habit, and limiting belief that keeps us stuck in mediocrity and prevents us from achieving our full potential. The book serves as a powerful wake-up call, urging readers to identify and “kill” their own “cows” to break free from conformity and create a life of success and fulfillment.